Intelliloan Mortgage Services

www.intelliloan.com

Overview:

Intelliloan is a regional, residential mortgage lender on the west coast. With over 20 years of experience as a direct lender, Intelliloan takes pride in being “The Smart Choice for Home Loans.”

Objective:

When Wingman first engaged with Intelliloan, the company had been focusing primarily on selling a specific mortgage product via the direct mail channel. Intelliloan came to Wingman to help diversify and expand their business while maintaining a low cost per lead.

Solution:

By utilizing Wingman’s proprietary remnant network, Intelliloan was able to target a base of consumers previously out of its reach. In addition, Wingman Interactive oversaw a complete redevelopment of the company’s website, drastically increasing Intelliloan’s visibility. The new site prominently displays real-time mortgage rates and has a custom-built CMS enabling greater site flexibility.

Results:

Wingman delivered the highest volume of calls at the lowest cost per lead in the company’s history.